pacom systems
back to workclient
pacom systems
project
brand identity + website
brief
To create a new identity that symbolised strength and individualism in a competitive market, then develop a website to reflect Pacom’s position as a global leader in integrated security solutions.
strategy
As the website design and implementation was part of the overall rebranding of Pacom, we elected for a very clean and strong look and feel to clearly separate the specific industries Pacom dealt within.
solution
To keep within the clean look and feel requested by the client we came up with a modern and strong logo that stands proud as the company’s first impression. The use of black with the signature blue swirl patterned symbol is carried through the corporate brochures, newsletters, advertising and website, making it a very recognisable brand within the security industry.
We purposely muted the visuals to work with the blue, black and grey tones of the brand which gives an overall clean and strong feel to their look. Pacom stands out as a market leader in a very saturated security market. The site also had a user friendly login page for remote management of client services.
