Peter Engelhardt
April 26, 2015

27.4.2015 Write high-performing AdWords ads every time How frustrating is putting together Adwords copy? You need to fit all your ad copy into such a tiny space. “Only 25 characters for the headline?!” “I can’t use the word ‘click’? But […]

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Peter Engelhardt
April 2, 2015

Have you noticed an increase in online noise? Every man, women and dog is chasing likes on Facebook, friends on LinkedIn or blindly sending email offers with little thought of what comes next. “We are overloaded with junk,” said Daniel […]

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Peter Engelhardt
November 8, 2014

While SEO remains a mystery to many, it’s important that anybody in business with a website understands the basic concepts that influence search outcomes. Recent updates such as Panda and Penguin demonstrate Google’s never ending efforts to stay ahead of […]

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Peter Engelhardt
November 5, 2013

(see part 1 here) DAD: Right, now lets talk about a toy you love and see if it is actually a brand. DAUGHTER: Umm, I love Bratz dolls. DAD: Good, are they different to all of the other dolls in […]

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Peter Engelhardt
October 10, 2013

Looking back over only a few years, would you say your buying patterns have changed? I know mine have. My family’s have. My staff’s have. Parcels with customs stamps now arrive at our office from overseas pretty much every second […]

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